Samson ngai

The 6-Day
R.o.c.K.e.t Framework

If you're a DTC founder, marketer, or agency leader tired of guesswork and fragmented strategies

—this is the roadmap you've been looking for.

Why the R.O.C.K.E.T Framework?

A few years ago, I faced the same challenges you're encountering now—escalating customer acquisition costs, stagnant conversion rates, and a barrage of tactics without a cohesive strategy.​

Through hands-on experience with various DTC brands, I discovered that success doesn't come from generic best practices.

It stems from a compelling narrative and strategies tailored to your brand's unique vision.​

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Common Challenges You Might Be Facing

  • Rising customer acquisition costs
  • Low conversion rates despite high traffic
  • Competitors scaling rapidly with seemingly less effort
  • An overload of tactics but no clear strategy
  • A busy team with stagnant results​

Without a structured system, these issues can persist, hindering your brand's growth.​

What’s Inside the
6-Day Email Series?

Day-by-day, here’s what you’ll get

Day 1: Reposition | Brand Positioning & Differentiation​
Stand out in a crowded market with a clear, ownable narrative

Day 2: Offers | Offer Creation & Value Design​
Build irresistible offers that convert and scale profitably

Day 3: Creative | Messaging, Content & Paid Creative​
Develop high-performing ads and social content that drive clicks

Day 4: Kinetics | Funnel Setup & Conversion Pathways​
Architect smooth, conversion-optimized journeys

Day 5: Engage | Email, Retention & LTV Systems​
Turn one-time buyers into loyal customers

Day 6: Track | KPI Dashboards & Growth Metrics​
Know what to measure and how to optimize with precision

Each day includes:

  • A 5-minute read
  • Actionable checklist
  • Implementation-ready frameworks

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Samson Ngai

As a DTC strategist and creative operator, I've collaborated with DTC brands across various stages, helping them navigate challenges and achieve scalable growth. This framework encapsulates the tools and strategies that have consistently delivered results.​

Ready to Elevate Your Brand?

    No spam, no fluff—just real talk and practical advice.

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    Let’s do this!

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